Privacy Policy
Last Updated: January 30, 2026
Introduction
DirectionDriven ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our towing calculator tool.
Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
Information We Collect
Information You Provide
When you use our towing calculator, you may provide the following information:
- Vehicle specifications (make, model, year, towing capacity, curb weight, GVWR)
- Trailer specifications (weight, cargo weight)
- Hitch class information
- Contact information if you choose to contact us through our contact form
Note: The calculator operates locally in your browser. We do not store or transmit the calculation data you enter unless you explicitly submit it through a contact form.
Automatically Collected Information
When you visit our website, certain information may be automatically collected, including:
- Browser type and version
- Operating system
- IP address
- Date and time of visit
- Pages viewed
- Referring website addresses
How We Use Your Information
We may use information collected about you to:
- Provide, operate, and maintain our website
- Improve, personalize, and expand our website
- Understand and analyze how you use our website
- Develop new features, products, and services
- Communicate with you for customer service and support
- Send you updates and information about our services (if you opt in)
- Detect, prevent, and address technical issues
- Comply with legal obligations
Cookies and Tracking Technologies
We may use cookies and similar tracking technologies to track activity on our website and store certain information. Types of cookies we may use include:
- Essential Cookies: Necessary for the website to function properly
- Analytics Cookies: Help us understand how visitors interact with our website
- Advertising Cookies: Used to deliver relevant advertisements (see Google AdSense section below)
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.
Google AdSense and Advertising
We use Google AdSense to display advertisements on our website. Google AdSense uses cookies and web beacons to serve ads based on your prior visits to our website or other websites.
Third-Party Advertising
Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our site and/or other sites on the Internet.
Opt-Out Options
You may opt out of personalized advertising by visiting:
- Google Ads Settings
- Digital Advertising Alliance
- European Interactive Digital Advertising Alliance (EU)
For more information about Google's privacy practices, please visit the Google Privacy & Terms page.
Third-Party Services
We may employ third-party companies and individuals to facilitate our website ("Service Providers"), provide the website on our behalf, perform website-related services, or assist us in analyzing how our website is used.
These third parties have access to your information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
Analytics
We may use third-party analytics services to monitor and analyze web traffic. These services may use cookies and similar technologies to collect information about your use of the website.
Data Security
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
Your Privacy Rights
General Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- The right to access your personal information
- The right to correct or update your personal information
- The right to delete your personal information
- The right to object to processing of your personal information
- The right to data portability
- The right to withdraw consent
GDPR (European Union)
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your personal information.
CCPA (California)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including:
- The right to know what personal information is collected, used, shared, or sold
- The right to delete personal information held by businesses
- The right to opt-out of sale of personal information
- The right to non-discrimination for exercising CCPA rights
Note: We do not sell your personal information to third parties.
Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.
Data Retention
We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.
International Data Transfers
Your information, including personal data, may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction.
If you are located outside the United States and choose to provide information to us, please note that we transfer the data to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us through our Contact page.
You may also exercise your privacy rights by contacting us. We will respond to your request within a reasonable timeframe.
Consent
By using our website, you hereby consent to our Privacy Policy and agree to its terms.